Company Profile:
NetMovies is a leader in the DVD rental sector by Internet, in Brazil, with the largest library – more than 16 thousand titles – and the greatest coverage in Brazil. The company offers subscription plans which allow interested fans to watch films, shows, and documentaries, without a deadline for return and without penalties, for a fixed monthly price.
The video rental already accumulated subscribers in over 60 cities distributed in the states of São Paulo, Rio de Janeiro, Minas Gerais and Paraná.
Business Model:
Operation effectiveness is based on the use of state-of-the art technology to render the site agile, accessible and user-friendly; in process and logistics administration, which involve a great number of daily deliveries and pick-ups throughout the entire area of coverage and, evidently, in supplying an innovative, convenient, and high-quality service.
Products and Services Offered:
Subscription plans for DVD rental over the Internet.
Synergy with other portfolio companies:
Bolsa de Mulher: Store.
TrinnPhone: telephony.
Media Factory: e-mail and information triggering.
iMusica: Store.
Zura!: DVD rental zone.
Main Customers and Partners:
NetMovies was created with the clear objective to deliver films to final consumers through its B2C channels. However, their businesses plan, since the beginning of the company, always comprised B2B projects for corporate and media sales actions.
Technology:
By the business own features, NetMovies operates with state-of-the-art technology, both in the IT area and in process technology.
Strategy:
- Acquire 100% of movie titles launched in the Brazilian market.
- Expand the areas of operation.
- Enrich content and interactivity in its Internet portal
- Provide more functionalities for the mobile portal
- Advertising campaign for publicity in mass communication media.
- Contracts with market leading portals
- Supply Video on Demand.
Competitive Advantages:
- Advanced process and logistics administration tools.
- An extremely competitive price: offers monthly subscription plans which allow users to rent DVD’s without return deadlines and penalty-free.
- NetMovies Mobile: subscribers can choose films and schedule DVD return pick-up by mobile phone (m.netmovies.com.br).
- Brazil’s largest library and coverage
Ideiasnet Stake: 54,8% |
